Wednesday, April 15, 2009

Attraction Marketing With Articles

If you've been studying attraction marketing, I'm sure you've heard that you should be providing valuable information to people...but may not have known quite how to go about doing that. One way that you can provide valuable information to others is through article writing.

Through your articles, you will connect with your reader, and give them information that is far more "real" than the canned marketing materials everyone else is sending them. Remember, your marketing site already takes care of presenting the nuts and bolts of the business. So, in your articles you will share with them some "real" information that explains aspects of your product or business in a more informal manner.

For example, if you are in a travel business, you can write generally about the benefits of owning your own home based travel business, the different methods of earning commission from a travel business, the latest travel industry news, etc.. If you are in a business that sells, for example, a weight loss drink, you can write generally about the need to lose weight, the difficulty in losing weight, etc. (without mentioning the name of your product).

Tips on How to Write An Article:

1. In the first paragraph clearly state what the article is about. In standard journalism you would tell who, what, why, when and where an event is happening. In web articles you oftentimes state a problem, such as "how to get good written materials for your website", and then explain how the article is going to solve the problem "by showing a simple step-by-step approach to writing".

2. Organize your material in a point-wise fashion. Before you begin writing, think of the points that your article is going to cover. You may not necessarily show the points, as I am doing in this article (calling them "tips"), however, for your own outline of the article you should know what you are going to say before you begin writing. Write down these points and then make sure you include them as you begin the writing process.

To see the rest of this article, along with our entire free attraction marketing training platform, click here.

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Rich Hazlett personally mentors his team and teaches them how to market their business without chasing leads or bothering uninterested family and friends.

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